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Show from Thu Feb 28 07:33:52 CST 2008
Blue Sky Factory Issue Brief: Mobile Email MarketingLast program description:
Today, Blue Sky Factory published its first “Issue Brief,” a new best practice / educational series we just kicked off. Rodney Foxworth, our new copywriter and marketing rockstar who started with us a few weeks ago, and has been tasked with writing a series of 1-2 page briefs on the hot and important issues in our world of email marketing.
We are excited to publish our first brief on a very big question that we see almost every day now from our clients, and in our sales efforts, “What about email on mobile devices?” Rodney brings you just the facts on this fast moving aspect of email marketing in our first piece: “Mobile Email Marketing: Facing the challenges and opportunities posed by mobile devices”
Our first installment takes on that growing elephant in the room, mobile email marketing. The rise and popularity of mobile devices has presented both challenges and opportunities for email marketers. Download Blue Sky’s perspective and advice on countering these new challenges here.
Download the brief here.
Look out for many more to come.