Managing the Gray

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Show from Wed Jan 02 06:50:30 CST 2008

Happy 2008

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listen to managing the gray

A new year full of opportunities for you and your business. What resolutions are your setting? Can you measure your success? Will you know when you achieve them? I hope so and talk about that on today’s show.

I also rave about how much I enjoyed Seth Godin’s new book Meatball Sundae. It was the perfect thing to read on the first day of the new year and I encourage you to buy yourself a copy and then give another one to your boss so that they can figure out that new media isn’t a magic silver bullet to solve all the problems that the company is currently in. The company must change as well. Of course, I’m still laughing at my kids reaction to the title as well. “That’s gross” is what I heard and I couldn’t agree with them more.

On the show I mentioned that I’d love to hear what your goals for the year are. Call them into 206-309-4729 or drop me an e-mail.

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